Several top celebrities are part of the AfricaMagic’s 'I Am Africa' advertising campaign, which married the stars of the movie channel to a message of African pride and celebrate the exceptional Africans who inspire us all. Underpinning the outreach campaign was a four city tour in which the stars of AfricaMagic were showcased in Nairobi, Accra, Lagos and Lusaka. This is to mark the ninth birthday of AfricaMagic, the TV brand that has come to define African lifestyle and entertainment. Meanwhile partnership and production are the two key values that drove AfricaMagic this past year...
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